Success Stories

“If you cannot measure it, you cannot improve it” – Lord Kelvin

3 Campaigns Reaching Over 90k users in 7 months Totaling Over $850k in Revenue

Cloud-Based Video Editing Software
[Client Name Omitted]

  • Program Objective: Improve Paid Subscription Conversion Rates from Free Subscription Users, Reduce Churn
  • Sectors: B2B Product/B2C Product
  • Industry: Web & Mobile  Software Application
  • Technology Mix: HubSpot for Website, Blog, Email, Landing Pages, List Segmentation, Marketing Automation , Event Tracking, and Analytics. KISSmetrics for User Activity Monitoring and Data Visualization. Salesforce CRM for Sales Tracking.
  • Start Date: Q3 2012
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Topics: Conversion Rate Optimization, Churn, Marketing Strategy